This page shows what I’m currently working on, plus updates from time to time on other projects I’m involved with.
In 2017 I had a vision for SEO that was very different to the traditional way of doing it (no more random keywords and keyword planner tools).
SEO Roadmaps became the vehicle of that vision. It’s now in version 2 and I’ve been using it every day with a $billion company to help put together content that makes sense to search engines AND audience.
I’ll be running some webinars in the new year to show off its amazing power (if you’re a copywriter, you’re going to love this to bits).
It will become part of what you get with an ICA lifetime membership, so if this sounds interesting, join me on the ICA mailing list and I’ll send you more info nearer the time.
The power of SEO
ICA Members got a brand new 30 day SEO course written by yours truly to help win new clients not just through SEO, but also to use that as a tool to help new clients win more traffic too. See The ICA section below.
How To Create A Copywriting Agency
After the success of my two David Ogilvy Elements Series, I’ve taken it a step further with a new series on creating a copywriting agency from scratch. You can follow along starting with part 1 here:
Around 40 years ago, advertising supremo David Ogilvy created an ad to show off his advertising agency. It worked, and Ogilvy & Mather became one of the 4 highest paid agencies on the planet (140 offices in 40 countries). He followed that with more of the same (thus following his own advice to go with the winners).
I expanded on those ads to give readers a clearer picture of the principles behind Ogilvy’s success so we can all benefit.
COPY – The Book
I started work on a new book in July 2020. I completed the first draft early December, and then went through three stages of editing and proofing. The book was published on Amazon during the Spring of 2021.
If you’ve enjoyed my writing in the various Science Of Copywriting groups I run, you’ll love this even more as I take you through the whole journey from novice to Pro.
This is my 6th book, and the one I’m most proud of.
There are organisations for pretty much every industry in the world. This one’s dedicated to teaching copywriters how to write more persuasively in an ethical way. Join now and you’ll get membership of ProCopyClub (my premier copywriter training program) included. We now have over 116,000 members in our various copywriting groups on Facebook.
The Science of Copywriting
On 8th May 2017 I started a Facebook Group called The Science of Copywriting, then later added two more groups, the first of those, to help copywriters find work, and the second to help them critique their copy. The total membership of all three groups is now well over 100,000 members with growth increasing by over 6000 a month. Click the link below to join the original group: Science of Copywriting. It’s free.
What am I reading?
I’m a fanatical reader and I stay up to date by reading everything I can on people, business, marketing and strategy. To this end, I figured it might be useful to put up a list of books I’ve read, plus those I’m reading now. Here’s the page: https://quentinpain.com/books
Connect with me…
If you’d like to get in touch, please connect on LinkedIn here: https://www.linkedin.com/in/quentinpain
Or Facebook here: https://www.facebook.com/thequentinpain
PS. This page was inspired by Derek Sivers’ Now Page Movement