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What The Hell Is Going On With The Internet?

Have you noticed the way everything is speeding up (and it’s not just to do with your age)?

Technology, communication, learning, wealth.  It is pointless buying a newspaper now as you can ‘read all about it’  using a (very selective!) Twitter feed.

The search engines are struggling too. We are all able to spot a bad site in a fraction of a second. And more often than not it is one of the search engines that got us there.

And they know it! As a result Google and the rest are having to fight spam faster and faster. And failing. Google replaced Yahoo because Yahoo’s manual site assessments could not keep up with the pace.

And what are Google doing now? Manual assessments. That means unless your site and its backlinks are worthy, you are headed for disaster, and sooner rather than later.

But don’t worry, so are the big search engines. Mobile is rising so fast due to the smart phone that the landscape is absolutely bound to change.

The question is how?…

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Quentin Pain

My earliest ambition was to become a rockstar (my band once backed The Waves who went on to win the Eurovision Song Contest). Unfortunately I decided to start a business to support my rock star dream, and as luck would have it, the business took off big time and the rock star dream died. I was 23. By the time I reached 50, my total business count was 6. The last one was Accountz that went from zero to 36,000 customers in 6 years. I now run ProofMEDIA Ltd and my specialism is copy that wins trust, engagement and long term sales. I'm also a published author (including a Dummies title), have won many awards including the IAB Small Business Mentor of the Year, and am a Fellow of the Chartered Institute of Marketing.

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